About Tracken
Tracken is the first platform purpose-built for AI search visibility — helping brands understand, monitor, and optimize how AI engines talk about them.
Traditional SEO tools were built for a world of ten blue links. But the way people find information is changing. ChatGPT, Perplexity, Gemini, Claude, and other AI engines are becoming the first place people go for recommendations, comparisons, and buying decisions.
When someone asks an AI "what's the best project management tool?" or "recommend a CRM for small businesses," the AI doesn't show a list of links — it gives a direct answer. If your brand isn't in that answer, you're invisible.
Tracken gives you visibility into this new landscape. We track your share of voice, mentions, citations, and sentiment across every major AI engine. We show you exactly where competitors are being recommended instead of you. And we give you specific, actionable steps to improve your AI search presence.
Our mission
Give every brand the tools to understand and win in the AI search era — before their competitors do.
What we track
Share of Voice
How often AI engines mention your brand vs competitors for relevant queries.
Citations & Sources
Which pages AI engines cite when talking about you, and whether they link back.
Sentiment Analysis
Whether AI engines describe your brand positively, negatively, or neutrally.
Competitive Intelligence
Side-by-side comparisons of your AI visibility vs key competitors.
Questions? Reach out at hello@trytracken.com.